Benefits of Edging
Non-Edging Offices
Edging Offices
Sample Analysis

Your most profitable business decision:
In-office edging on a Briot Edging System

Edging in-office on a Briot Edging System is a smart business move because you can:
  • Save thousands of dollars on lab bills
  • Attract more patients with fast service
  • Control the finished quality of the glasses you sell
  • Increase patient satisfaction and referrals
  • Grow your business and your profits

Industry surveys show that in-house edging builds profits.

These bar graphs show the % of optical professionals who say an in-office lab increases profits and patients.

Briot edgers are preferred by more of today's profitable practices, because:

ACCURATE. You can edge all types of lenses with first fit precision, including polycarbonate, high index, even AR-coated lenses accurately.

FULLY AUTOMATIC AND FAST. You can finish most lenses in less than four minutes with a Briot automatic edger, freeing up your time to service customers.

EASY TO LEARN AND USE Briot's push-button automation makes edging incredibly easy to learn and virtually eliminates errors. Novices become experts on a Briot edging system.







NON-EDGING PRACTICES
IF YOU'RE THINKING ABOUT EDGING IN-OFFICE...
Here are some common misconceptions:

  • You do not need to hire new staff.
    Surveys show that 84% of practices do not hire new employees to edge. Briot's automated systems are so easy to learn and to use, employees without optical experience become edging experts. Briot will train your staff when the edger is installed. Our toll-free help line is also available.

  • You do not need a lot of space.
    The Briot Accura Cx is the most space efficient edger available. Accura is just over 2' X 2' and fits even the smallest area. Its all-in-one design eliminates the need for extra accessories.

  • You do not need a huge job volume to profit from edging.
    Whether you do 15 or 50 jobs a week, a Briot edger can help build your customer base and your profits. You could be losing 13% to 20% of your patients who walk out because they can't get their glasses the same day. A Briot edger can build your business with fast, quality service.

  • You do not need to drain your cash reserves.
    You can lease a Briot edger for as little as $480 a month. Your savings on lab bills can cover your monthly costs and increase your profits from day one of installation.

A Briot edger literally pays for itself by lowering your lab fees and building your practice. Check the sample profit analysis to see what we mean.







EDGING PRACTICES
IF YOU'RE EDGING IN-HOUSE NOW...
Is your current equipment maximizing your profit?

  • Processing speed too slow?
    Pattern edgers can take 15 minutes or more per lens. A Briot edger will finish most lenses in less than 4 minutes! This frees up time to spend on other tasks, like working with customers to provide better service.

  • Can you edge premium lenses accurately?
    Even some patternless edgers lack the features needed to edge today's popular lens materials like polycarbonate and high index. Briot edgers can finish all lenses with consistent accuracy, so you can keep the profits you'll make on these high margin lenses instead of paying steep lab fees

BRIOT IS YOUR BEST CHOICE FOR PROFITABLE IN-HOUSE EDGING

BRIOT USA 1-800-292-7468 - Copyright 2008 Briot. All rights reserved.